The cities of Sherman and Denison are already in the Christmas swing. Both cities will have their annual Christmas parades this week and Santa Claus has promised to be at both events.

The Snowflake Festival and Christmas parade will be held Saturday in downtown Sherman. Last year, Sherman Tourism/Main Street Director Sarah McRae said, the event saw thousands of area residents.

“It just really does a good job of bringing the community together,” she said. “I think people really enjoy the magic of it all. It just starts the Christmas season.”

The Snowflake Festival begins at 2 p.m. at the Grayson County Courthouse square. Free pictures with Santa will be available from 3-5 p.m. The square will also have shopping specials, food and beverage vendors, a themed bounce house for children, live music, caroling and the lighting of the downtown Christmas tree.

“People love seeing the courthouse decorations,” McRae said. “Then there is the parade, which involves so many groups from throughout this community. The performers are absolutely great and people love to see friends and family that they know.”

The parade begins at 6 p.m. and the theme is “Country Christmas. The parade’s route will begin on Mulberry Street going west before turning south onto Travis. The parade will then turn west on Lamar Street and north on Crockett Street before ending at the corner of Washington and Crockett streets.

As of earlier this week, McRae said there were already about 100 parade entrants.

“About 75 percent of them are floats,” she said. “Last year, was my first time putting on a parade and I was just thinking about ways to make this year different and better. I thought that the theme would really be something that the people would like and it would excite the people.”

The Denison Christmas parade will be held at 6 p.m. Thursday in downtown.

Last year’s event saw more than 1,000 entrants with more than 100 groups march. Santa lit the city’s Christmas tree at the end of the event. This year, Santa’s portion of the event will be held from 5:30-6 p.m. in Heritage Park.

“Denison has such a history with parades and all the local participation,” interim chamber President Shelle Cassell said in a 2016 Herald Democrat article about the parade. “They want to come out in support of the students, kids and local businesses.”

Last year’s parade theme was, “a frosted fairy tale.” This year’s theme is, “It’s a Wonderful Life.”

For more information on entering the Denison parade, visit or call 903-465-1551.